Chupa Chups
Improved print, outdoor, and social media advertising
(Client)
Chupa Chups
(Year)
2024
(Services)
Social post (Illustration), Print (Custom), OOH & DOOH
Energetic
Spirit
Chupa Chups wanted to be part of the excitement of the 2024 Olympics, creating dynamic posts that invite participation and capture the brand’s playful spirit of adventure
To bring attention to Chupa Chups’ energetic nature, a characteristic they are known for. I was tasked to illustrate an artwork depicting the ceremony of a medal presentation.
The campaign was promoted on social media, inviting people to vote for their favourite Chupa Chups flavour.
This generated traction and boosted engagement, especially after the winning flavour was announced.
Chupa Chups
Improved print, outdoor, and social media advertising
(Client)
Chupa Chups
(Year)
2024
(Services)
Social post (Illustration), Print (Custom), OOH & DOOH
Energetic
Spirit
Chupa Chups wanted to be part of the excitement of the 2024 Olympics, creating dynamic posts that invite participation and capture the brand’s playful spirit of adventure
To bring attention to Chupa Chups’ energetic nature, a characteristic they are known for. I was tasked to illustrate an artwork depicting the ceremony of a medal presentation.
The campaign was promoted on social media, inviting people to vote for their favourite Chupa Chups flavour.
This generated traction and boosted engagement, especially after the winning flavour was announced.
Chupa Chups
Improved print, outdoor, and social media advertising
(Client)
Chupa Chups
(Year)
2024
(Services)
Social post (Illustration), Print (Custom), OOH & DOOH
Energetic
Spirit
Chupa Chups wanted to be part of the excitement of the 2024 Olympics, creating dynamic posts that invite participation and capture the brand’s playful spirit of adventure
To bring attention to Chupa Chups’ energetic nature, a characteristic they are known for. I was tasked to illustrate an artwork depicting the ceremony of a medal presentation.
The campaign was promoted on social media, inviting people to vote for their favourite Chupa Chups flavour.
This generated traction and boosted engagement, especially after the winning flavour was announced.